Reports that many olive oils on the shelves in South Australia were adulterated with sunflower, canola and even lampante oil has put the spotlight on a new standard's usefulness in protecting consumer confidence and safety.
Woolworths has agreed stock the failed company's olive oil as part of its "Macro Wholefoods Market" range.
The Perth company, led by Mark Kailis of Western Australia’s dynastic Kailis family, failed to raise enough working capital to maintain operations after suffering major losses this year.
The president of South Africa's olive oil producers' association said the country's government has formed a committee to consider adopting Australia's standard.
The IOC invited producers to help it better understand olive oils that fell outside of its standards. The limited response was discussed last week in Madrid.
Australian Olive Association President Paul Miller said “the standard puts consumers in a much stronger position when it comes to making informed choices.”
Even with heavy rains, cooler temperatures are likely to improve the fatty acid profiles and intensity of most organoleptic attributes, according to Leandro Ravetti of Modern Olives.
The International Olive Council issued a statement calling for the reconsideration of the proposed olive oil standards for Australia and New Zealand.
“Some of their trees literally floated away from their grove,” said AOA Queensland director Amanda Bailey after historic floods, and a cyclone, caused damage estimated to reach $3.5bn.
“We’ve had record frosts, record dry and record heat and now record flooding. Clearly there are going to be adverse affects. It’s not looking good.” Paul Miller, AOA
The drafting leader of Australia and New Zealand's proposed standards says no international standards in place accommodate the natural variation of olive oils from the region.
Australia Olive Association regional director Amanda Bailey is trapped by flood waters on her hill-top property unable to assess so far the heavy losses sustained by area farms.
A draft of new olive oil standards for Australia and New Zealand reveals strict labeling guidelines, while leaving a key international EVOO benchmark unchanged.
Australian olive oil pioneer Boundary Bend is hell-bent on higher yields, efficient processes, and making great extra virgin olive oil at a competitive price.
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