Tag Archive | "COOC"

Barjol Calls for “Synergy” in New Olive Oil Promo Campaign

Barjol Calls for “Synergy” in New Olive Oil Promo Cam ...

by Curtis Cord

Calling the American market a "top priority," Olive Council Director Jean-Louis Barjol was in Washington to kick off a new $1.7M promotion campaign under the slogan "Add Some Life."

Posted on July 12 2011

California Olive Oil Council Elects Board Members

California Olive Oil Council Elects Board Members

by Lori Zanteson

Elections had something to do with the record number of attendees at the annual meeting of the California Olive Oil Council. Members voted to fill six seats on a board of thirteen members.

Posted on March 23 2011

Change in the Air at California Olive Oil Council Meeting

Change in the Air at California Olive Oil Council Meeting

by Lori Zanteson

There was a sense at this week's meeting in Monterey that the local industry stood at a pivotal moment with unprecedented challenges and opportunities.

Posted on March 10 2011

California Olive Ranch Rings in Change with New Year

California Olive Ranch Rings in Change with New Year

by Lori Zanteson

The largest olive oil producer in the United States continues to expand in new markets while rolling in new packaging and consumer education initiatives.

Posted on December 12 2010

2010 California Olive Oil Industry Survey Statistics

by Olive Oil Times Staff

This report investigates three main aspects of the industry: production of olives by growers and producers; production of olive oil by mills; and propagation of new olive tree stock by nurseries.

Posted on November 29 2010

California Survey Confirms Olive Oil Boom

California Survey Confirms Olive Oil Boom

by Lori Zanteson

"We estimated 1.1 million gallons, but it gave people the opportunity to do a comparison to a country very well known as a producer, which is thrilling.” Patricia Darragh

Posted on November 23 2010

New U.S. Olive Oil Standards in Effect Today

New U.S. Olive Oil Standards in Effect Today

by Lori Zanteson

Producers who choose to label their product "US Extra Virgin Olive Oil" may now begin the process of having it inspected and certified by the USDA.

Posted on October 25 2010

Understanding the New USDA Olive Oil Standards

Understanding the New USDA Olive Oil Standards

by A.K. Devarenne and P. Vossen

Next month new USDA standards for olive oil go into effect. Alexandra Kicenik Devarenne and Paul Vossen address common questions about what the standards mean for producers.

Posted on September 14 2010

EVOO and A-Rod: The Dawn of Olive Oil’s Era of Testing

EVOO and A-Rod: The Dawn of Olive Oil’s Era of Testing

by Curtis Cord

The lawsuit was announced in typical American fashion, complete with a celebrity chef. Maybe this is what it needed to come to. Nothing happens here without buzz.

Posted on August 13 2010

Lawsuit Targets Olive Oil Brands Denounced in Davis Study

Lawsuit Targets Olive Oil Brands Denounced in Davis Study

by Alex Beekman

The lawsuit is the latest development in the unfolding aftermath of the Davis study which was financed, in part, by olive oil producers in California.

Posted on August 04 2010

Davis Olive Center Chemist, NAOOA’s Bauer on NPR

Davis Olive Center Chemist, NAOOA’s Bauer on NPR

by Olive Oil Times Staff

Debate continues to swirl around the recent UC Davis Olive Center's report that found most imported extra virgin olive oils sampled did not meet international standards.

Posted on July 26 2010

Californians Rejoice After USDA Revises 1948 Standards

Californians Rejoice After USDA Revises 1948 Standards

by Lori Zanteson

"It’s been a long journey for us" says Patty Darragh of the California Olive Oil Council.

Posted on May 07 2010

USDA Revising Grade Standards

USDA Revising Grade Standards

by Olive Oil Times Staff

Effective 10/25/10, the revised standards will provide a common language for trade, and provide consumers more assurance of the quality of olive oil that they purchase.

Posted on May 03 2010

Make Sure You’re Getting Extra Virgin

Make Sure You’re Getting Extra Virgin

by Olive Oil Times Staff

Under the federal Food and Drug guidelines, products labeled and sold as extra-virgin olive oil must be cold pressed, have a low-acidity, and be made entirely from oil obtained from the fruit of the olive tree.

Posted on March 23 2010

Annual Meeting of the California Olive Oil Council

Annual Meeting of the California Olive Oil Council

by Olive Oil Times Staff

The California Olive Oil Council (COOC) held its annual meeting and trade show on February 20th in Sonoma with over nearly 200 growers, producers, and service providers in attendance.

Posted on March 07 2010