Stakeholders to Testify at California Olive Oil Hearing
State Senator Lois Wolk will preÂside over an inforÂmaÂtional hearÂing at the California State Capitol in Sacramento regardÂing extra virÂgin olive oil fraud, folÂlowÂing conÂferÂences in Dixon and Napa Valley on the topic. Various indusÂtry experts and repÂreÂsenÂtaÂtives, includÂing Dan Flynn, Tom Mueller, and Bob Bauer, will proÂvide insights on the issue at the hearÂing chaired by Senator Wolk. The meetÂing will feaÂture disÂcusÂsions on the proÂposed indusÂtry marÂketÂing order, olive oil qualÂity for food indusÂtry buyÂers, and perÂspecÂtives from local indusÂtry leadÂers such as Gregg Kelley, Brady Whitlow, and Paul Miller, as well as importers and supÂpliÂers repÂreÂsented by Bob Bauer.
Extra virÂgin olive oil fraud will be the topic of an inforÂmaÂtional hearÂing Thursday at the California State Capitol in Sacramento.
State Senator Lois Wolk will preÂside over the meetÂing of the Senate Subcommittee on Olive Oil Production and Emerging Products that she chairs.
The meetÂing folÂlows a two-day conÂferÂence in Dixon, California where an indusÂtry marÂketÂing order was proÂposed, and another conÂferÂence in nearby Napa Valleyon olive oil qualÂity for food indusÂtry buyÂers. Senator Wolk attended the Napa and Dixon events.
Dan Flynn, who for years worked in the state legÂisÂlaÂture before estabÂlishÂing the UC Davis Olive Center, will start the sesÂsion speakÂing on extra virÂgin olive oil fraud, folÂlowed by author Tom Mueller.
Offering local indusÂtry perÂspecÂtives will be Gregg Kelley, CEO of California Olive Ranch; Brady Whitlow, presÂiÂdent of Corto-Olive; Brendon Flynn, presÂiÂdent of the California Olive Oil Council; and Jim Etters, direcÂtor of land manÂageÂment for Yocha Dehe Winton Nation.
North American Olive Oil Association President Bob Bauer will repÂreÂsent olive oil importers and supÂpliÂers at the hearÂing.
Australian Olive Association President Paul Miller will offer a global perÂspecÂtive on olive oil qualÂity issues.
Related Articles
Jun. 23, 2025
Olive Oil a Leading Focus in Italy’s Crackdown on Food Fraud
Italy's food fraud prevention efforts last year focused on olive oil, with over 8,200 inspections and 23% of samples showing irregularities, leading to seizures and criminal reports.
Dec. 5, 2024
An Accusation of Widespread Fraud Sparks Controversy in Spain
The general secretary of the giant Spanish cooperative Dcoop accused bottlers of selling sunflower oil blends labeled as olive oil.
May. 20, 2025
Olive Oil Promotion Program Gains Support from Stakeholders
An industry-funded program to promote olive oil's health benefits and culinary uses in the US, is finding growing support from stakeholders.
Oct. 1, 2025
Regulators Investigate After Newspaper Identifies Olive Oil Fraud in Belgium
Authorities in Belgium are investigating after a newspaper found 20 out of 32 olive oil brands failed quality standards and one was adulterated.
Apr. 29, 2025
U.S. Olive Oil Producers Win Big at World Competition
American producers demonstrated their ability to match the quality of imported brands, winning 92 awards at the 2025 NYIOOC World Olive Oil Competition.
Apr. 14, 2025
Olive Oil Industry Pushes for Tariff Exemption at D.C. Event
The North American Olive Oil Association lobbied for a tariff exemption, emphasizing olive oil's unique health benefits.
Jun. 16, 2025
New Method Detects Olive Oil Adulteration, Reduces Environmental Impact
Researchers have developed a fast, cost-effective method to detect olive oil adulteration using side-front face fluorescence spectroscopy.
Nov. 4, 2024
Italy Mints Special Labels for Its PDO and PGI Olive Oils
The Italian Polygraphic Institute and State Mint craft the labels to guarantee the traceability of extra virgin olive oils with geographical indications.