` Costo del aceite de oliva español Embarque en la Misión de Marketing


Costo del aceite de oliva español Embarque en la Misión de Marketing

Jun. 9, 2010
Por daniel williams

Noticias recientes

Five Span­ish olive oil com­pa­nies are embark­ing on a mar­ket­ing mis­sion to Dubai that is sched­uled to con­clude June 11. This inter­na­tional effort is part of a larger plan endorsed by the Cham­ber of Com­merce of Jaén (Spain) which is direct­ing efforts towards the intro­duc­tion of Span­ish olive based prod­ucts to newly-emerg­ing for­eign mar­kets. In addi­tion to wag­ing a pub­lic­ity cam­paign in the United Arab Emi­rates, Span­ish com­pa­nies and reporters are also sched­uled to par­tic­i­pate in com­mer­cial exchanges with the Czech Repub­lic and Poland and host rep­re­sen­ta­tives from India and South Korea in the near future.

The five com­pa­nies set to par­tic­i­pate in this coop­er­a­tive mis­sion are some of Spain’s most sig­nif­i­cant pro­duc­ers: Oli­var de Segura (Puente de Génave), Aceites del Sur-Coosur SA (Vilches), Blo­cerba SL (de Bailén), Der­prosa Film SL, (Alcalá la Real) y Alfareros de Arjonilla S L, (Arjonilla). Together with rep­re­sen­ta­tives from the afore­men­tioned com­pa­nies, offi­cials from Jaén’s Cham­ber of Com­merce will be in atten­dance. The stated objec­tive of the Dubai trip is to engage in a cross-cul­tural com­mer­cial exchange with like-minded com­pa­nies look­ing to develop in the Arab Emi­rates and the greater Mid­dle East. This is all made pos­si­ble by orga­ni­za­tional efforts from the for­eign offices of ACC1Ó and the Cata­lan Com­merce Con­sor­tium.

At the con­clu­sion of this inter­na­tional mar­ket­ing mis­sion the Provin­cial Del­e­ga­tion of Jaén and the Cham­ber of Com­merce, in col­lab­o­ra­tion with the Span­ish Insti­tute of For­eign Com­merce (ICEX), have plans to con­tinue efforts to inter­na­tion­al­ize Span­ish olive oil. Next month, Span­ish com­pa­nies are set to coor­di­nate with agri­cul­tural and gas­tro­nomic jour­nal­ists in the Czech Repub­lic and Poland and in Novem­ber, Span­ish com­pa­nies will meet with buy­ers and experts from India and South Korea in Spain’s Jaén province. This is all part of a rec­i­p­ro­cated effort to main­tain com­mer­cial engage­ment between prospec­tive East­ern mar­kets and Span­ish olive oil pro­duc­ers need­ing to inter­na­tion­al­ize.

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