North American Olive Oil Association NAOOA

Trade Group’s Lawsuit Against ‘Dr. Oz’ is Dismissed

Fulton County Superior Court Judge Alford J. Dempsey, Jr. said that the Court was “not convinced” that the Dr. Oz Show disparaged imported olive oil or falsely labeled it a “health hazard.”

Trade Group Sues Specialty Store Distributor Veronica Foods for ‘False Statements’

The North American Olive Oil Association (NAOOA) filed a lawsuit against California-based distributor Veronica Foods for what it called "false, misleading and scientifically unsubstantiated statements."
Special Report

Trade Group Sues ‘Dr. Oz’ for Statements About Imported Olive Oil

The suit filed today in Georgia by the trade group that represents the largest American importers and bottlers challenges Oz on what it calls his “false attacks” on imported olive oils.

Olive Oil Commission of California Holds Informational Meeting

The OOCC was formed by the California olive oil industry for the purpose of developing, verifying and enforcing standards for California olive oil, and for conducting research on olives and olive oil. It held a meeting in Sacramento last week.
Olive Oil Times Special

Two Out of Three California Olive Oils Fail New Homegrown Standards, Report Finds

A trade group released two reports raising questions about new California standards, which it says were hastily developed to avoid legal challenges.

California Approves Olive Oil Standards

The California olive oil industry is cheering as the state adopts new standards for olive oil produced in the state.
Special Report

Divergent Views on Proposed California Olive Oil Standards

Forty-nine witnesses testified on proposed olive oil grading and labeling standards, and many others submitted written comments.

Survey Finds Consumers Both Enthused, and Confused, About Olive Oil

Americans use olive oil a lot once they start, but myths persist and they still find choosing an olive oil confusing, a survey found.