The NYIOOC World Olive Oil Competition announced today it had received 1,171 entries for the 2021 edition, breaking the previous record of 1,003 set in 2018.
We are seeing an expression of the remarkable resilience of olive oil producers.
The world’s largest and most prestigious olive oil quality contest will reveal the results in May on the Official Index of the World’s Best Olive Oils.
Despite a year marked by challenges stemming from a global pandemic, climate change and market headwinds, producers in every olive oil-producing region turned out in record numbers to compete with their products on the world stage.
“We are seeing an expression of the remarkable resilience of olive oil producers around the world,” said Curtis Cord, the NYIOOC founder and president. “Differentiation in the marketplace remains paramount, especially now.”
Extra virgin olive oil brands from 28 countries will be analyzed by an international jury of 21 expert tasters across the globe following strict protocols designed by the NYIOOC.
They will record their observations remotely via a secure platform developed by the organization’s technical team to manage and disseminate the extensive data collected during the judging sessions.
The results of the international competition are closely followed by food industry professionals, media and others concerned with the quality of the olive oil they buy.
More than 40,000 viewers witnessed last year’s real-time rollout of the winners on bestoliveoils.org, where the official results are presented, and millions have learned about the awarded producers featured on the portal.See Also: NYIOOC Sample Vault current conditions
A recently-launched retail locator feature of the index helps the public find award-winning EVOOs in nearby shops and through online vendors. A food pairing application uses an algorithm to suggest award-winning oils to complement popular foods.
More than 600 articles have been written on the 2020 award-winning producers in international media outlets, including dispatches by Olive Oil Times journalists who closely cover the results of the annual contest.
Earning a distinction at the NYIOOC opens doors for producers striving to differentiate their brands in the crowded marketplace. Importers, distributors and traders use the competition results as a shortlist for their buying decisions.