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What's better, filtered or unfiltered olive oil?

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Unfiltered oil will be cloudy until it set­tles to the bot­tom. Some con­sider unfil­tered oil bet­ter because of the added fla­vor from the fruit par­ti­cles. Unfiltered olive oil will usu­ally have a shorter shelf life, so it should be con­sumed more quickly. Don’t let whether an olive oil is fil­tered or not deter­mine your choice. It is far less impor­tant than other qual­ity para­me­ters like fresh­ness and taste.

For more quick answers to your olive oil ques­tions, ask Ollie — a bot devel­oped by the Olive Oil Times Education Lab that uses arti­fi­cial intel­li­gence to help peo­ple learn more about olive oil.

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