Jul. 12, 2011
Barjol Calls for "Synergy" in New Olive Oil Promo Campaign
Calling the American market a "top priority," Olive Council Director Jean-Louis Barjol was in Washington to kick off a new $1.7M promotion campaign under the slogan "Add Some Life."
Jun. 12, 2011
Córdoba Recap: Voices for Olive Oil Quality
The Beyond Extra Virgin conference can fill a room with industry and government luminaries, but how 3E will actually reach its goal of establishing a higher benchmark for olive oil quality, and what the group's ultimate aims are for doing so, remain unclear.
Jun. 9, 2011
Spain Chooses This Year's Best Olive Oils
The ceremony, attended by government officials, olive oil industry professionals and the press, coincided with the Beyond Extra Virgin conference in Córdoba.
Jun. 9, 2011 World
Apr. 12, 2011 N. America
North American Olive Oil Association Hosts a Tasting in New York
Dec. 2, 2010 Featured
Jul. 14, 2010 World