mass market

Feb. 17, 2020

Olive Oil Promotions Boost Retailers' Sales, but With a Hidden Cost

Using extra virgin olive oil as a loss-leader allows food retailers to draw customers in a challenging economy, but the olive growers and mills are the ones paying the price.

Sep. 7, 2016

Supermarkets in Spain Accused of Pricing Olive Oil Lower Than Cost

Supermarket chains are repeatedly reported for infringing the law by reducing prices lower than cost, while olive oil producers are losing a lot more than their patience.

Mar. 11, 2016

World's Second-Largest Retailer Wants to be Known for its Olive Oil

Olive Oil Times publisher Curtis Cord spoke with Costco buyer Chad Sokol, who handles the commodity and dry grocery buying for the company’s warehouse stores throughout Northern California and many more in Nevada.

Apr. 6, 2015

McDonald’s Uses Olive Oil in New Sandwich

The fast food giant says it is cooking its new "artisan grilled chicken” sandwich in a blend of olive oil and canola oil.

Oct. 16, 2014

Farmers Denounce Yet Another Sale of 'Made In Italy'

At a time when disappointments seem to pile on top one another, some here ponder the repercussions of another foreign ownership of a marquis Italian brand.

Jun. 12, 2014

More Beauty Products Harness the Selling-Power of Olive Oil

Olive oil, once a rarity relegated to an occasional olive oil soap, has now become a premium ingredient in a growing range of beauty products.

Jun. 27, 2011

U.K. Consumer Guide Reviews Supermarket Olive Oils

A study carried out this month by product-testing magazine ‘Which?’ suggests consumers may not need to reach for the most expensive bottle when searching for high quality olive oil.

Sep. 29, 2010

Spain's Bogaris Seeks Olive Groves in the U.S. and Chile

The diversified group of real estate, energy and agribusiness companies with headquarters in Seville, Spain predicts new acquisitions of olive plantations in Chile and the U.S. by 2012.

Sep. 22, 2010

Soaring Generic Olive Oil Sales Worry Producers

Sales of private label olive oil brands are growing at a rate that is “truly spectacular, stunning and unprecedented” in Europe, now controlling up to 60-80% of the market share, according to producers.