olive oil marketing / page 5
Feb. 27, 2017
Google Recommends Olive Oil as Butter Substitute to 40M Oscars Viewers
When most mentions of olive oil these days tend to be on the negative side, the Google spot rests the brand's stellar credibility behind one uncomplicated truth: you can use olive oil instead of butter for cooking.
Jan. 12, 2017
EU Rules in Favor of Sovena in Trademark Battle
Rival companies Sovena and Mueliva fought to claim ownership of similar brands.
Dec. 5, 2016
Spain Takes Aim at N. America's Rising Demand Despite Trump Win
The Spanish olive oil sector is determined to conquer the North American market and new business opportunities despite the anxious economic climate cast by the election of Donald Trump.
Oct. 27, 2016 World
Oct. 17, 2016 The Best Olive Oils
Early Entries Pour in as NYIOOC Adds Even More Value to Winning
Sep. 12, 2016 Europe
Aug. 15, 2016 Food & Cooking
Jun. 30, 2016 World
A New Way for Retailers and Restaurants to Stock the World's Best Olive Oils
May. 12, 2016
Marketplace for World's Best Extra Virgin Olive Oils Nears Launch
A new "Buy Now" button will soon appear beside the winning brands on bestoliveoils.org, the annual guide to the best olive oils in the world.
Apr. 14, 2016
The World's Best Olive Oils, Delivered
The New York International Olive Oil Competition announced the coming launch of the Best Olive Oils Marketplace, where you can buy this year's award-winning extra virgin olive oils.
Mar. 29, 2016
'Best Olive Oils Marketplace' Opens to U.S. Vendors
With just a few clicks, consumers and retail buyers will now be able to order NYIOOC award-winners directly from U.S. merchants who stock them
Feb. 29, 2016
The Art of Olive Oil: Greek Package Designs Draw from Deep Cultural Roots
Greek olive oil producers and their designers are presenting innovative brands and packages inspired by a rich cultural heritage.
Dec. 22, 2015
Silvio Muccino Ad Promotes Italian Foods in U.S.
A commercial directed by Muccino is part of the largest campaign ever to promote Italian-made foods in the world's largest market.
Dec. 22, 2015
More Obstacles for New PDOs and PGIs in Italy
Despite the difficulties, Italian growers and producers still consider protected origin designations a good way to protect and safeguard their products.
Dec. 2, 2015
Taiwan and U.K. Delegations Tour Italian Olive Oil Centers
Buyers and journalists are in Italy with the hope of expanding trade in olive oils from Tuscany, Campania and Lombardy.
Sep. 30, 2015
Deoleo Partners with Ecuadorian Firm to Bottle and Distribute Carbonell Lines
Spanish olive oil giant and makers of Carbonell, Deoleo, spoke with Olive Oil Times about expanding its presence in Latin America as part of an agreement with La Fabril, a leading Ecuadorian company.
Sep. 25, 2015
Olive Oil Third Among Most-Searched Items on Popular Shopping App
The results demonstrate the popularity of olive oil as a staple shopping item for consumers around the world.
Aug. 25, 2015
Evo3 Supports Reforestation Projects in Africa
Stratis Camatsos focuses on high-quality extra virgin organic olive oil production and environmental projects with his new brand, evo3.
Jul. 20, 2015
Nadal Serves in Campaign for Spanish Olives
The celebrated tennis star Rafael Nadal will be the face of a new campaign to promote Spanish olives around the world.
Jun. 10, 2015
'Believe in Olive Oil' Campaign to Launch in Japan
The IOC campaign aims to promote olive oil and its health benefits while introducing new flavors for use in traditional Japanese cuisine.
Jun. 3, 2015
EVOO Awards Stir Competitive Spirit in Greece
Despite the bleak economic outlook for Greece these days, the future looks bright for producers who strive for quality.
May. 26, 2015
Slow Food Launches First Olive Oil 'Presidium'
Slow Food has launched the first "presidium" to promote the environmental, health and economic value of Italian extra virgin olive oil.
May. 26, 2015
From France, an Olive Oil with Yuzu
Mauro Colagreco and Karim Djekhar have developed an olive oil made with yuzu fruit.