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Curtis Cord / page 10

Oct. 11, 2011

International Olive Council Studying Oils Beyond the Limits of its Standard

The IOC invited producers to help it better understand olive oils that fell outside of its standards. The limited response was discussed last week in Madrid.

Sep. 30, 2011

In Olive Council Memorandum, 'Unease' Over Australian Standards

In a memorandum sent to Standards Australia, Codex and Australia's agriculture and foreign affairs ministries, the IOC laid out what it sees as a troubling development.

Sep. 14, 2011

Olive Oil Campaign Gets a Life in New York

It may not be much to work with, but with a $1.7 million dollar allowance from the Olive Council, the new "Add Some Life" promotional campaign hopes to at least make eating olive oil a little cooler.

Jul. 12, 2011

Barjol Calls for "Synergy" in New Olive Oil Promo Campaign

Calling the American market a "top priority," Olive Council Director Jean-Louis Barjol was in Washington to kick off a new $1.7M promotion campaign under the slogan "Add Some Life."

Jun. 12, 2011

Córdoba Recap: Voices for Olive Oil Quality

The Beyond Extra Virgin conference can fill a room with industry and government luminaries, but how 3E will actually reach its goal of establishing a higher benchmark for olive oil quality, and what the group's ultimate aims are for doing so, remain unclear.

Jun. 9, 2011

Spain Chooses This Year's Best Olive Oils

The ceremony, attended by government officials, olive oil industry professionals and the press, coincided with the Beyond Extra Virgin conference in Córdoba.

Jun. 9, 2011

Spain Goes Beyond Extra Virgin

Spains Olive Oil Interprofessional organized a vigorous program in Córdoba this week around the subject of premium olive oil production, evaluation, application and promotion.

Apr. 12, 2011

North American Olive Oil Association Hosts a Tasting in New York

Olive oil industry executives and journalists gathered at a midtown Manhattan Italian restaurant Monday evening for an olive oil tasting and dinner NAOOA.

Dec. 2, 2010

Olive Oil Flows at Harvest Time on Crete

A visit to Crete during harvest time is an opportunity to see olive growers and mills at full tilt and to sample the region's flagship olive oil pressed just minutes before.

Jul. 14, 2010

In America, Olive Oil from Coast to Coast

You can thank the booming California industry for the buzz around olive oil in the States these days, but East Coasters aren't exactly virgins to the concept.

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