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Olive Oils of the World on Display at Summer Fancy Food Show

Jul 1, 2014 12:20 PM EDT
Olive Oil Times Staff

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The 60th annual Summer Fancy Foods Show is under­way at the Jacob K. Javits Convention Center in New York City, bring­ing together gourmet chefs, spe­cialty food pro­duc­ers and buy­ers from around the world.

The event is widely con­sid­ered one of the most impor­tant of its kind, hav­ing intro­duced the world to house­hold names like Perrier, Ben & Jerry’s ice cream and Terra Chips over the years. This year over 2,500 exhibitors were present.

Often over­shad­owed by their coun­ter­parts in Italy, Spain and the U.S., olive oil pro­duc­ers from coun­tries like Chile and Uruguay took the oppor­tu­nity to share their prod­ucts with the highly dis­cern­ing crowd in hopes of crack­ing into the U.S. mar­ket, the world’s largest for olive oil.

Uruguay was rep­re­sented this year by five pro­duc­ers in col­lab­o­ra­tion with the Uruguay Olive Oil Association (ASOLUR). Following a strat­egy imple­mented in recent years, these pro­duc­ers empha­sized qual­ity over quan­tity in hopes of dis­tin­guish­ing them­selves from the more estab­lished names in the indus­try.

Our com­mit­ment to qual­ity is what sets us apart. We still use tra­di­tional meth­ods, pick­ing the fruit one by one, pro­cess­ing four or five hours after har­vest and fol­low­ing all the proper label­ing stan­dards,” said Efe Darwin Marigliani of De La Sierra.

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We’re never going to pro­duce a cheap oil. We’re not into that and we don’t have the scale. What we can pro­duce are very good oils with an excel­lent value for the money,” added Alejandro Echevarría of Finca Babieca.

Chilean olive oil pro­duc­ers also made the trip to the Fancy Food Show this year, hop­ing to fur­ther solid­ify their place as Latin America’s top olive oil exporter to the United States.

Chile has emerged as one of the most impor­tant stake­hold­ers in the food indus­try world­wide, hop­ing to be among the top 10 exporters in this sec­tor by 2020 and also to estab­lish itself as one of the few coun­tries in the world where the food sec­tor has a high share of GDP,” said Pedro Pablo Aresti, Trade Commissioner of Chile.

The event also fea­tured, in addi­tion to numer­ous tast­ings by the indi­vid­ual exhibitors, an olive oil sem­i­nar enti­tled Understanding Olive Oil” lead by Eryn Balch, of the North American Olive Oil Association (NAOOA), and Jean-Louis Barjol, exec­u­tive direc­tor of the International Olive Council (IOC).


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