The Lone Star State is about to get its first conference for a burgeoning olive industry.
The daylong conference, scheduled for June 16, 2017, at the Freeman Coliseum Expo Hall A, in San Antonio, is aimed at both aspiring and established growers.
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The event, the first of its kind in Texas, is hosted by the Texas Association of Olive Oil (TXAOO), and directed by Texas A&M; University’s AgriLife Extension program and the Texas Department of Agriculture.
The conference, like much of the olive oil industry in Texas, is brand new. TXAOO was founded just last year, and olive oil production is still quite small in the second-largest U.S. State.
Fellow olive growers from nearby California are supportive of the Texan industry, and some will be speakers at the June 16 event are from California, including Adam Engelhardt, president of U.S. Operations of Boundary Bend Olives, who will discuss how to establish an orchard; and Mary Bolton, director of technical services for California Olive Ranch, who will explain the regulatory environment for olives.
The conference concludes with an olive oil tasting and cocktail reception at the Hyatt Riverwalk Downtown.
Texan producers are invited to display bottles of their products at the conference. The full agenda and speakers list can be found on the association’s website.
Tickets for the conference are $50 for TXAOO members and $150 for non-members.
TXAOO describes its mission as helping “bridge the gap between growers, producers, marketing and consumers,” and says it strives “to establish marketing practices that inform the consumer as to exactly what they are purchasing.”