agritourism

Jul. 30, 2021

Just when Olive Oil Tourism Was Trending in Turkey, the Pandemic Hit

The Covid-19 pandemic has decimated Turkey’s fledgling olive oil tourism industry. However, producers believe agritourism is the future of the sector.

Jul. 30, 2021

Organic and PDO Producers at Heart of Italy’s Latest Oleotourism Initiative

A new tourism consortium seeks to help producers work more closely with tourism agencies to promote their extra virgin olive oils.

Jun. 29, 2021

Andalusia Seeks to Make Olive Production More Profitable With Tourism Initiative

The tourism €1.4 million initiative will help promote olive oil tourism experiences throughout the autonomous community.

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May. 27, 2021

Olive Oil Tourism Returns to the Colosseum as Italy Reopens

The reopening of the Colosseum Archeological Park means that visitors can once again connect with Ancient Roman culture through olive oil production.

May. 26, 2021

Passion and Inspiration Drive Success at Marina Colonna’s Farm

At her farm in Molise, Marina Colonna's search for quality is driven by a strong passion and forward-thinking attitude.

May. 25, 2021

At Rastrello, Quality Extra Virgin Olive Oil Promotes the Beauty of Umbria

The Wassmann family recently earned a second Gold Award at the NYIOOC World Olive Oil Competition, cementing their position as high-quality olive oil producers.

Feb. 11, 2021

Catalan Producers Emphasize History and Sustainability in Tourism Initiative

The award-winning producers Mil & Un Verd are on a mission: preserve the historical structures and millennial olive trees of their estate while sustainably producing extra virgin olive oil from native varieties.

Dec. 1, 2020

In Spain, Some See New Opportunities for Tourism in Pandemic's Wake

2020 gave outdoor activities a newfound importance. Efforts are underway to ensure that the olive oil industry is poised to capitalize on the shift.

Nov. 9, 2020

Italy’s New Lockdown Hits Olive Oil Sector, Again

New Covid containment measures threaten the rise in domestic olive oil consumption that has buoyed the sector.

Mar. 6, 2020

In Minas Gerais, Production and Tourism Go Hand in Hand

Among the fruit and coffee plantations of Minas Gerais, olive trees have taken root. Despite the region's unconventional climate, local producers are creating a new kind of olive oil culture in Brazil.

Jan. 31, 2020

'Oleotourism' Becomes Law in Italy

With the adoption of the 2020 budget in Italy, oleotourism is enshrined into law.

Oct. 21, 2019

Pruneti: Quality Craftsmen in the Heart of Chianti

In a rural stretch of Tuscany, dominated by vineyards and olive trees, Gionni and Paolo Pruneti combine centuries of agricultural know-how with the latest milling technology to produce extra virgin olive oils on the land of their ancestors.

Jan. 10, 2019

Will 'Oleoturismo' in Jaén Be the Next Big Thing?

Tourists plan their trips around visiting vineyards or restaurants all the time. These days, olive oil is on the list, too.

Apr. 26, 2011

Seeing Green: Harvesting a New Love for EVOO in Tuscany

Was it the mix of olive varieties? The careful pruning, the coastal Tuscan environment, the organic practices? I’d say all of the above, and the fact that those olives were harvested by some very happy hands.

Apr. 21, 2011

In Lucca, Biodynamic and Organic Farming Make a Bit of Magic

Giuseppe Ferrua hand-picks his olives at just the right day of the lunar cycle to maximize the amount of liquid they contain. “Some people say we’re witches.”

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