` Barjol Attends Trade Group Meeting in France

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Barjol Attends Trade Group Meeting in France

Jun. 25, 2013
By Alice Alech

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The annual Gen­eral Assem­bly meet­ing of AFIDOL, L’association Française Inter­pro­fes­sion­nelle de L’Olive was held in Aix en Provence June 14. Pres­i­dent Oliver Nasles out­lined the activ­i­ties for the past year of the pri­vate orga­ni­za­tion set up in 1999 to unite olive oil pro­fes­sion­als, and to improve and develop the pro­duc­tion, pro­cess­ing and mar­ket­ing of olive oil.

Today Afi­dol has 54 mem­bers rep­re­sent­ing pro­duc­tion, trans­for­ma­tion and com­mer­cial­iza­tion of olive oil, together with 26 mem­bers in the Admin­is­tra­tion Coun­cil.

Jean- Louis Bar­jol, exec­u­tive direc­tor of the Inter­na­tional Olive Coun­cil attended the meet­ing where he pre­sented an update on world pro­duc­tion, imports, exports and con­sump­tion. A new lab­o­ra­tory at the Cen­tre Tech­nique de L’Olivier (CTO), a sub­sidiary to Afi­dol, was inau­gu­rated later that day in Mr. Barjol’s pres­ence.

The ded­i­cated chem­i­cal test­ing lab­o­ra­tory, the only one in France, has been entirely ren­o­vated with the help of Euro­pean fund­ing and sup­port of the French Min­istry of Agri­cul­ture and France Agrimer – the national insti­tu­tion for agri­cul­ture and sea prod­ucts. Accred­ited by COFRAC (Comité Fran­caise d’ accred­i­ta­tion) CTO is now equipped with liq­uid chromatography,(UPLC) for iden­ti­fy­ing and quan­ti­fy­ing olive oil phe­no­lic com­pounds: with this, Afi­dol will be able to more effec­tively con­trol qual­ity stan­dards for olives, olive oil and olive oil byprod­ucts.

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Afi­dol is devel­op­ing a com­mer­cial mar­ket of olive oil in the United King­dom. After a timid start to develop a pro­gram for exports in 2011, Afi­dol has now estab­lished a clear com­mer­cial plan involv­ing British buy­ers, importers and restau­rant own­ers, and a dozen or so French olive oil estab­lish­ments.

Afi­dol real­izes the impor­tance of inform­ing and guid­ing French mar­keters of olive oil on best used by dates’, or DLUO (date lim­ite d’utilisation Opti­male). Because French olive oil is so diverse, Afi­dol sees this as a major prob­lem and began three stud­ies last year as to how best advise mar­keters on DLUO. Dif­fer­ent types of olive oils are being col­lected, ana­lyzed and stocked by CTO in their lab­o­ra­to­ries. The results will be pub­lished in 2015.



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