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tourism

Mar. 17, 2026

Report Finds Rising Interest in Olive Oil Tourism Amid Knowledge Gap in Italy

Olive oil tourism in Italy grew sharply between 2021 and 2024, but a new report shows most consumers still cannot name a single olive cultivar.

Mar. 4, 2026

Mandranova Blends Hospitality and Olive Oil Craft in Southern Sicily

The family-run estate near Palma di Montechiaro pairs olive groves and almond orchards with 15 guest rooms and a private villa, offering visitors a closer look at how award-winning extra virgin olive oil is made.

Jan. 28, 2026

From Ancient Olive Trees to Michelin Recognition, Croatian Producers Redefine Agritourism

Croatian producers Nives and Goran Morović restored a 400-year-old olive grove on Dugi Otok, producing award-winning extra virgin olive oils and creating an estate recently recognized with three Michelin Keys.

Nov. 21, 2025

Against the Odds, Colombia’s Only Olive Farm Turns to Tourism

After decades of experimentation, a pioneering family has defied Colombia’s subtropical climate to produce small quantities of extra virgin olive oil.

Oct. 28, 2025

Olive Oil Train Enlivens 'Frantoi Aperti' in Umbria

The annual Frantoi Aperti celebration is underway in Umbria, where vintage railcars and guided tastings are adding new momentum to one of Italy’s most beloved olive oil events.

Sep. 9, 2025

New Guidelines for Tourist Olive Picking in Italy

Italy's Città dell'Olio and INL have signed a memorandum to regulate safe and compliant olive picking experiences for tourists.

Jan. 14, 2025

Discovering Award-Winning Olive Oil in Brazil's Southern Highlands

The producers of Olivas do Gramado emphasize oleotourism as a way to appreciate quality and promote sustainability.

Nov. 7, 2024

Meet the Retailers Working to Grow Oleotourism Sales After the Vacation Ends

Alicia and Vijay Shroff, co-owners of an olive oil specialty store, have launched a project to deepen the connection between oleotourism operators and visitors.

Oct. 18, 2024

Team Lithuania Triumphs at Seventh Olive Picking Championship

In addition to the competitive part of the program, numerous tastings, excursions and social events were held in Brač, which boasts a centuries-old olive oil-producing tradition.

Sep. 23, 2024

Croatian County Recognizes the Role of Award-Winning Producers in Promoting Tourism

A ceremony in Zadar connected the efforts to develop local tourism with high-quality olive oils, wines and cheeses.

Jul. 20, 2024

Umbria Blazes the Trail of Year-Round Oleotourism

Traditionally confined to the harvest season, producers, restaurateurs and tourism officials in Umbria are working to turn extra virgin olive oil into a year-round attraction.

Apr. 24, 2024

Officials Urge Croatia's Tourism Operators to Showcase Award-Winning Olive Oils

Olive growers and millers are being encouraged to showcase their products and processes to the country’s 20 million annual visitors.

Apr. 16, 2024

Tuscan Producer Adapts to a Changing Olive Oil Landscape

Fattoria di Volmiano embraces new ways to produce high-quality extra virgin olive oil.

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Jul. 6, 2023

Tourists of All Ages Are Heading to Groves and Mills This Summer

Whether it is dining in a grove, participating in the harvest or simply tasting oils, tourists are escaping the cities to spend summer holidays among olives.

Jun. 22, 2023

Italy Sees Significant Growth in Culinary Tourism

The 2023 Wine and Food Tourism Report showed a 37 percent increase in food-related travel experiences.

May. 11, 2023

Producers in Small Croatian Village Celebrate Success While Calling for More Support

Farmers in coastal Dalmatia cited their success at the World Olive Oil Competition in their call for more investment in the sector.

Apr. 5, 2023

Finalists for Oleotourism Contest Announced

At the third edition of the national competition, farmhouses and olive oil producers compete to propose tourism experiences in breathtaking locations.

Dec. 30, 2022

As Croatia Joins Eurozone and Schengen, Producers Expect Positive Change

The decision to join the single currency union will reduce costs for exporters and increase foreign investment. However, it may also raise input and land prices.

Nov. 14, 2022

Tourist Train in Provence Partially Fueled by Olive-Pit Biofuel

The vintage steam train is experimenting with fuel made out of olive pits, which is more environmentally friendly and cheaper than coal.

Nov. 14, 2022

Farms in Italy Welcome an Uptick in Agritourism as Challenging Harvest Gets Underway

The legislation provides funds to train farmers and producers how to run tourism operations in Puglia, which is expecting a 50-percent production decrease.

Nov. 4, 2022

Poland Retains Title at World Olive Picking Championship

The four-member team harvested 48.6 kilgrams of olives, slightly edging out hosts Croatia at the fifth edition of the contest.

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